Written by Andrew Hammel

Browse all Supermarket simulator If you're having trouble making more money and staying profitable in Supermarket Simulator, we've got you covered. Slow restocking, increasing expenses, and narrow profit margins can really add up over time.

This guide outlines proven, easy strategies to boost your income and avoid common mistakes that slow down progress.

Optimize Your Stocking Strategy

Focus on High-Demand Products

Use shelf space and storage for fast-moving items like toilet paper, potatoes, chicken, and cleaning supplies. These items sell quickly and reliably.

Always keep at least 4 boxes of your top sellers in stock. Low-demand items such as candy or cake mix only need 1 to 2 boxes available.

Restock Intelligently

If an item is sold out, buy 4 boxes. If stock is low (5 or fewer), buy 2. Avoid buying unnecessary stock and always restock after filling shelves.

This saves time and ensures your funds are spent on products that actually sell.

Deal with the Restocker Delay

Restockers move slowly. Even with all six hired and boosted, they often can't finish before another wave of customers arrives.

Work around this by timing your restocks. Prioritize high-profit items first. Leave slower or lower-margin products for later or stock them manually when possible.

Efficient Staff Management

Hire Stockers Before Cashiers

A full shelf earns money. A checkout line doesn’t cost it. Customers will wait to pay but won’t buy if the shelves are empty.

Hire a stocker before adding a cashier. One boosted stocker is more valuable than paying multiple wages early in the game.

Self-Checkout Is a Smart Investment

The SCO machine pays for itself in about 10 days. It saves floor space and removes the need for a second cashier.

It does break occasionally, but repairs are quick. You can handle it yourself or assign a helper once you can afford one.

Pricing Strategies That Work

Stick to the 17 Cent Rule

Raise prices 17 cents above market value. This keeps most customers happy while ensuring steady profits without frequent complaints.

Going higher leads to fewer sales. Going lower cuts into your earnings too much.

Sales Aren’t Always Helpful

Discounts don’t always bring in more customers. It’s usually better to maintain stable pricing. Customer traffic is more influenced by store size and SP level than by promotions.

Upgrade Spending Tips

Expansion Can Be Costly

Store expansions get progressively more expensive. Even small increases in floor space can cost more than entire storage rooms.

Only expand when your daily profit comfortably covers your stock, wages, and bills. Use your "usable money" — not your total balance.

Skip Decor Until Later

Paint, flooring, and decorations cost money but offer no financial return. Hold off on all cosmetic upgrades until your store consistently generates profit after expenses.

Every dollar should be used for inventory or income-generating upgrades.

Prevent Profit Loss Over Time

Rising Costs Without Better Margins

As you unlock higher-tier products, their costs go up, but their profit margins may not improve. Some premium items might even give less profit per box than older ones due to random price changes.

Stick with consistent sellers and track which items reliably generate income. Not every new unlock is worth using immediately.

Time Equals Money

As your store grows, everything takes longer. More items mean more restocking and more waiting. Even selling $20,000 worth of goods can feel slower than early-game profits because of restocker delays and rising daily costs.

To counter this, only stock what sells well, reduce clutter, and avoid overspending on features you aren’t using yet.

Final Thoughts

Earning more in Supermarket Simulator means keeping high-demand items in stock, setting optimal prices, and holding off on expansion until you’re ready.

Restockers will always slow things down, so focus on stocking only what actually sells. Avoid loans, skip unnecessary upgrades, and let your profits grow day by day.

FAQ

Q: How do I deal with slow restockers?

Stick to top-selling items, boost one or two key stockers, and restock manually when possible.

Q: Do small price increases work without annoying customers?

Yes. Raising prices by 17 cents over market usually works well without causing major complaints.

Q: Why am I earning less despite selling expensive new items?

Higher-tier items cost more but don’t always have better margins. Some may sell worse due to price changes or shifting demand.

Q: When should I expand my store?

Only after you can afford it without dipping into your stock budget. Expansion costs rise quickly and eat into your profits.

Q: Are loans a good idea in Supermarket Simulator?

No. Most players end up spending more in interest and fall behind on daily expenses.

Q: Does decorating the store help sales?

No. Paint, flooring, and decorations are purely visual and don’t increase customer numbers or sales.

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