NFT is not only a digital artwork, but also an important application carrier of blockchain technology. 1. In the field of gaming, NFT gives players true ownership of virtual assets and supports cross-platform transactions; 2. In terms of identity authentication, NFT can be used as a decentralized domain name to integrate multiple accounts to form a unified digital identity; 3. In the field of ticketing, NFT tickets are anti-counterfeiting and set transaction rules to improve event management efficiency; 4. Brands can build loyalty plans through NFT to enhance user belonging and interactivity; 5. Music copyright NFT provides financing channels for creators to realize the sharing of benefits between fans and artists. With the development of technology, NFTs will more widely connect digital with the real world and promote the maturity of practical ecosystems.

Beyond Favorites: NFT's real-world application rankings

1. Game assets and virtual world

Core concept: In traditional games, the skins, props and equipment you buy do not actually belong to you, but are stored on the company's servers. NFT-based game assets are recorded on the blockchain as unique tokens, giving players real ownership.

Value: Players can trade, sell, and even use these assets between different games (future vision), creating an open player economy. This not only increases the fun of the game, but also brings the possibility of actual returns to the time and money invested by the players.

Example Platform: The Sandbox is a famous example. Players can purchase land (LAND NFT) in their virtual world, create their own games and experiences, and own all the digital assets therein. Users can enter this meta-universe ecosystem through their official website.

2. Decentralized domain names and digital identities

Core concept: lengthy and complex blockchain addresses (such as 0x...) are a major obstacle to user interaction. The NFT domain name system simplifies it to a human-readable name, such as "yourname.eth".

Value: This is not just a domain name, but also a cross-platform decentralized digital identity. You can associate multiple encrypted account addresses, personal profiles, social media links, etc. to an ENS domain name, making it your unified film in the Web3 world, greatly simplifying the process of receiving and sending digital assets.

Example Platform: Ethereum Name Service (ENS) is the leader in this field. Users can register and manage their own .eth domain name on their official website and use it as their common username.

3. Event Tickets and Membership Certification

Core concept: cast event tickets or membership cards into NFTs, each one is a unique, verifiable and difficult to forge.

Value: For organizers, this effectively eliminates the problem of fake tickets and scalpers at high prices, because they can set trading rules (such as the maximum selling price) in smart contracts. For ticket holders, NFT tickets themselves can become digital souvenirs with collection value, and can even unlock subsequent community benefits or exclusive content.

Example Platform: Some ticketing platforms and large events have begun to try NFT ticketing. For example, some music festivals and sports events use NFT to provide ticket holders with unique entry experiences and digital collections.

4. Brand Loyalty Program and Rewards

Core concept: Brands can build new membership and reward systems by issuing NFTs to loyal customers. These NFTs can be achievement badges, special discount credentials, or community access keys.

Value: Compared with traditional points system, NFT rewards are ownership and scarce, making users feel like they have part of the brand, thereby enhancing their sense of belonging and participation. Brands can also use this to build a more active and interactive community.

Example platform: Starbucks' "Odyssey" plan is a model for mainstream brands to apply NFT. Users get Journey Stamp NFTs by completing tasks, unlocking unique benefits and experiences that combine coffee consumption with digital collections and community interaction.

5. Music copyright and royalty allocation

Core concept: A musician can convert a portion of the royalty rights or ownership of a song into an NFT and sell it to fans or investors.

Where is the value: This provides artists with a brand new financing channel, bypassing complex middlemen. For buyers, they not only support their favorite artists financially, but also receive a portion of royalties directly from the revenue of the song's streaming media, achieving a win-win situation between fans and creators based on their share of NFTs.

Example platforms: Sound.xyz and Royal.io focus on music NFT. Artists can publish their works on these platforms, and fans can buy them directly to establish a more direct economic connection.

Summary and prospect

From game props to music copyrights, from event tickets to membership, NFT's application boundaries are far broader than digital art. The core value of these use cases lies in the use of blockchain technology to provide verifiable, transparent, decentralized proof of ownership. It is gradually evolving from a highly speculative market to an ecosystem with practicality.

Future trends: It can be predicted that with the maturity of technology and the improvement of user experience, NFT will be more deeply integrated into our daily lives and become a bridge connecting the digital world with real rights. The next time you evaluate a new project, you might as well ask more: What else can it do besides the image itself? This may be the key to finding future value.

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