The
title tag should be placed in the head part of the HTML to affect SEO and the user's first impression. 1. The title must be controlled within 60 characters; 2. The keywords are in front and accurately reflect the content; 3. Each page should have a unique title; 4. Pay attention to avoid problems such as blank titles, unclosed labels, accidentally placed in the body, and unescaped special characters. Example of correct writing:
<title>How to make latte at home - Coffee lover's guide. Although the <title></title>
tag of a web page looks simple, it is a very critical part of HTML. It not only affects the content displayed on the browser tab, but also directly relates to search engine optimization (SEO) and users’ first impression of the page content. Correct use of the <title></title>
tag can make your web page easier to find and improve the user experience.

Basic writing of <title></title>
tag
The <title></title>
tag is placed in the section of the HTML document and is used to define the title displayed on the browser tab. The basic writing method is as follows:

<head> <title>This is the title of the web page</title> </head>
This title will not be displayed in the web page's body, but will appear in browser tags, favorites, and search results. Therefore, the title should be concise and clear, and include keywords at the same time, which will help improve click-through rates.
There are several common misunderstandings that need to be noted:

- If the title is too long and exceeds 60 characters, it will be truncated in the search engine results.
- All pages have the same title, which is not SEO-friendly and should set a unique title for each page.
- Ignoring the use of keywords and appropriately adding keywords related to page content can help search engines understand your page theme.
How to write a valid <title>
tag
An excellent <title>
tag requires both readability and SEO effect. Here are a few practical suggestions:
- The length is controlled within 60 characters : this will not be truncated in the result pages of search engines such as Google.
- Keywords are top : Putting the most important keywords in front will help search engines identify key points.
- Reflect page content : The title should accurately reflect the page content to avoid misleading users.
- Different titles for different pages : Even for the same website, different titles should be customized according to the content of the page.
For example, if you are working on a blog post page, you can write the title like this:
<title>How to Make Latte at Home - Coffee Lovers Guide</title>
This not only includes the keywords "latte" and "guide", but also clearly tells users that this is a teaching-oriented content.
Frequently Asked Questions and Precautions
Sometimes we ignore some details, which causes the <title></title>
tag to not play its due role. The following points are easily overlooked:
- An error occurred while dynamically generating titles : For example, in CMS or frameworks, blank titles or duplicate content may appear if the logic is not processed properly.
- Forgot to close the tag : Although modern browsers will automatically complete it, it is still recommended to write it in full to avoid parsing errors.
- Incorrectly placed in
: HTML specification requires that
<title></title>
must be inside, otherwise it may not take effect.
- Use special characters without escape : If the title contains symbols such as
&
,etc., it needs to be replaced by HTML entities, such as <code>&
.
These minor issues may not have serious consequences right away, but have potential implications in terms of SEO and compatibility.
Basically that's it. As long as you pay attention to the structure, content and details, you can write a <title></title>
tag that is both practical and efficient.
The above is the detailed content of Specifying document title using the HTML `` tag.. For more information, please follow other related articles on the PHP Chinese website!

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